Matt Cutts

Matt Cutts led the Webspam team at Google and shaped the SEO scene with blogs and videos on updates and best practices. Since 2000 at Google, he worked on SafeSearch, among other things; in 2014, he took a leave of absence.

All people who are specifically involved in search engine optimization and online marketing in general cannot avoid Matt Cutts. The American is employed at the internet company Google as the head of the Web Spam Team and is responsible for the ongoing optimization of search results. Consequently, Matt Cutts is the first source for many SEOs when it comes to website optimization. Among other things, through his blog and a YouTube channel, Matt Cutts explains the various changes and adjustments to the algorithm that SEOs try to understand in order to perform search engine optimization most effectively. At the same time, the American provides clarification on many myths and discussions in the industry, such as whether backlinks or good content are more important in the weighting of websites from Google's perspective. Through Matt Cutts, Google also continues to explain decisions, such as when it came to the degradation of PageRank in 2012.

Who is the person Matt Cutts?

Not too many personal details about Matt Cutts are known – including his exact birth date or origin. However, his professional career is well-known; Matt Cutts studied computer science and mathematics at the University of Kentucky. A few years after his bachelor's degree, he completed his Master of Science at the University of Chapel Hill. Matt Cutts joined the company Google in 2000 as a software developer. Later, he moved to the department of information retrieval and developed the SafeSearch filter for safe browsing for children. In this context, the nickname "Porn Cookie Guy" was born. Every internet user who reported pornographic results in the search results received a homemade cookie from Cutts' wife.

Through the various channels maintained by the Google employee, it is learned, among other things, that Matt Cutts is a cat lover and enjoys taking on various challenges. These include challenges where he spends a period of time without social media or Microsoft products in his daily life.

Matt Cutts’ “Farewell” from Google

According to reports, Cutts is said to have set a time limit with his wife at the beginning of his tenure at Google. He originally intended to work for the company for only four or five years and then take a break. In 2014, after 15 years at Google, Matt Cutts announced his temporary departure from the Web Spam Team to be able to focus more on his family. During his hiatus, he remains in contact with his colleagues.