Mostwanted-pens.com

Die mostwanted35 GmbH operates several online shops. On mostwanted-pens.com everything revolves around high-quality writing instruments. From ballpoint pens to high-quality fountain pens or pencils and many other writing instruments and writing accessories, everyone will find what they are looking for here. Whether for writing letters, hand lettering, calligraphy or the elegant signature of the businessman, mostwanted-pens.com has the right writing instrument for every occasion from established manufacturers. Of course, the shop also offers children and young adults writing instruments and accessories for school, training and university.

Key Facts

After updating the online shop to Shopware 5.6, numerous new plugins were implemented as part of the arboro shop support, some of which were developed individually for the mostwanted-pens Shopware shop. This development took place after detailed consultation with the arboro e-commerce experts and in coordination with mostwanted35 in order to tailor the measures specifically to the requirements of the shop operator and target group. The goal was to increase usability for customers in order to ensure a flawless shopping experience for them. In addition, the shop was connected to various marketplaces, thereby generating new sales opportunities.

With regard to the shop design, an elegant clarity was the focus of all considerations so that customers can quickly find their way around the extensive range of writing instruments. The category pages accordingly offer a purity that skillfully places the products and their special features in the foreground.

Since a stable and clearly structured shop is only one factor for success in e-commerce, and the other is being noticed by customers in tough online competition, various marketing disciplines are among the fundamental tools in online retail. Therefore, arboro created a holistic concept for online marketing measures for mostwanted-pens. This includes Google Ads campaigns for the relevant keywords as well as extensive SEO optimizations, which soon became noticeable in the form of increasing visibility. After the visibility index initially fluctuated somewhat, the corresponding search engine optimization measures ensured that the index rose steadily. The online magazine that was set up was also able to quickly gain visibility. Of course, this is directly reflected in an increase in traffic and sales.

What does mostwanted-pens say about working with arboro?

Sebastian Gutberlet, CEO and founder of mostwanted35 GmbH, says: “Working with arboro is very harmonious and accommodating. Support is available for all our inquiries regarding possible plugins so that we can make online purchasing just that little bit easier for our customers. Technical inquiries are answered quickly and reliably. And the SEO measures are already having an effect and have noticeably improved our visibility.”